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Hilary MacMillan’s HM X Barbie Collection Launches With Pop Up Store

  • August 14, 2022
  • 1 minute read
  • Jill Schneiderman
HM X Barbie Collection: Storefront
Photo: Ryan Emberley
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One fashion icon deserves another as Barbie Girls (amongst others) celebrated the launch of Hilary MacMillan’s HM X Barbie collection with an exclusive VIP party. The theme and dress code were pink, and Hilary MacMillan stood out in the Barbie Long Blouse from her HM X Barbie Collection.  The pink carpet was rolled out for media and influencers as the store on Toronto’s Mink Mile launched. This is not the designer’s first Barbie capsule collection. She previously designed the Hilary MacMillan x Barbie 60th Anniversary Collection. When asked how the collab came about, she replied:

“The collaboration is a perfect fit between our brand and Barbie,” said MacMillan, “Barbie is trying to revolutionize space and be a positive spokesperson for women from size inclusivity, to supporting all races and helping women aspire to all occupations. It’s all about showing girls that they can do anything if they dream big. To me, that is the perfect alignment with what our brand is trying to do.”

HM X Barbie: Hilary MacMillan
Photo: Ryan Emberley

The guests paid homage to Mattel’s classic fashion doll in a sea of pink designs. 

Photo: Ryan Emberley
HM X Barbie
Photo: Ryan Emberley

Invitees could choose from Barbie inspired cocktails or a variety of pink confections.

HM X Barbie: Sweet Table
Photo: Ryan Emberley

The pop-up store was made for selfies and TikToks with a vanity and wigs inspired by Barbie.

HM x Barbie: Wig Station
Photo: Ryan Emberley
HM x Barbie: Close up of clothing label
Photo: Ryan Emberley

Here are the details if you want to own part of the limited edition capsule collection:

HM x Barbie Pop-Up Shop Location – Open Everyday Until September 30th, 2022:

131 Bloor Street West, Toronto, Ontario

Store Hours:

Monday to Saturday, 11 am to 7 pm

Sunday 11 am to 6 pm

Shop the HM x Barbie Collection Online.

Sizes and Other Details:

All pieces in the collection are vegan, cruelty-free and include sizes XS – 4X plus some kids’ sizing

Our Favourite Pieces from HM X Barbie Collection

The ‘Shades of Pink’ collection includes 11 pieces for women and 4 for girls inclusive of some of MacMillan’s best-selling styles and silhouettes reimagined using Barbie’s iconic pink hues.
HM x Barbie: Clothes on mannequins and racks
Photo: Ryan Emberley
HM x Barbie: Kids Trench Coat
Photo: Jill Schneiderman

For outwear that stands out, we loved the Barbie Hot Pink Trench Coat for $325. You and your mini can look glam in matching coats – the kid’s version is available from $160.

If snuggling up on a cold day in a faux fur is more your thing, you will love the Barbie Faux Fur Teddy Coat for $375.

HM x Barbie: Clothing on racks and mannequins
Photo: Ryan Emberley
HM x Barbie: Barbie Pins on table
Photo: Ryan Emberley

Another stand out is the Barbie Leisure Suit for $210. You can wear the separates together or create a whole new look by wearing them as separates. This is definitely on our must have list. The Barbie Plaid Blazer ($265) with the Plaid Mini ($165) are perfect for the fall. Who says that you need to wear pumpkin? Accessorize your gear with an HM X Barbie Pin created in collaboration with Biko.

HM X Barbie: Dress on Mannequin plus clothing hanging on rack
Photo: Ryan Emberley

We also loved the Barbie Knit Midi Dress for $260. If you like the pattern but are more of a sweater girl, snag the Barbie Knit Cardigan for $175.

HM x Barbie: Clothing rack with Faux Fur Collared wool jacket visible
Photo: Ryan Emberley

You will find some more pieces from Hilary MacMillan at the pop-up store and they coordinate with the HM x Barbie Collection.

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Jill Schneiderman

Jill Schneiderman is a publicist and editorial director/partner at DIVINE.ca, where she blends her extensive experience in media with her passion for storytelling. An award-winning marketing professional, Jill has dedicated her career to crafting compelling stories and campaigns in the media landscape for both blue chip clients and the stable of lifestyle experts that she now works with.

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