The Shoppers Beauty+ Event runs in-store or online until October 4, 2024. Beauty events often feature discounts and extra points. The difference is that the PC Optimum Program is the best rewards program out of any retailer so it is definitely worth picking up your beauty favourites or must try products now.
We reviewed rewards programs back in 2020 when ULTA was supposed to make it’s Canadian debut. It never opened it’s Canadian retail footprint. Either way, with Optimum Points, you can stock up on your favourite beauty products, but you can also use them on almost every item in-store at Shoppers Drug Mart, at Loblaws’ grocery banners and even at Joe Fresh making it a triple threat.
The Shoppers Beauty+ Event means that you can shop more than 2,800 beauty products and earn PC Optimum points on select beauty offers. Try brands new to the retailer like Tealogy, Reyal, Wella Hair Care, PMD and Drybar, and exclusives like Kylie Cosmetics, Jason Wu, Byoma and about-face. We recently went to the Shoppers Beauty+ Event at Hotel X and picked up some products to try and are saving some for giveaways. Follow us on Instagram so you don’t miss upcoming contests.
Here are our picks on what you should have in your basket for the Shoppers Beauty+ Event (and beyond):
NYX Professional Makeup Buttermelt Blush – $17.49
This blush has gone viral and we tested this colour. It’s viral for a reason. NYX Professional Makeup Buttermelt Blush is highly pigmented, has a soft glow, and best of all, it is long wearing. Buttermelt Blush comes in 12 shades and some are soft mattes if that is the finish that you are looking for.
DIVINE Tip: This is a highly pigmented blush. A soft bristled brush (not one with dense bristles) will give you the best application. Quickly dip your brush into the blush so that you don’t pick up too much. That is enough for a natural look. Remember, you can always build this product up, but if you apply too much right away, you will have to correct it.
Buy NowCOVERGIRL Clean Lip Color – $13.99
COVERGIRL Clean Lip Color falls into the Thoughtful Choices at Shoppers Drug Mart lineup which means:
- No animal testing
- Formulated without the following Parabens, Phthalates, SLS, SLES, Triclosan, Formaldehyde, Formaldehyde Releasing Agents, Hydroquinone
The lipsticks according to the website are, “Infused with a Moisture Complex of 3% Squalane, as well as Avocado and Aloe. Butter-smooth for supple lips. Made with minimal ingredients for perfectly clean, lightweight color.” We tested the lipstick and it was moisturizing with enough pigment to last for several hours.
DIVINE Tip: A lipliner will help this creamy formula stay in your lip line.
Buy NowQuo Beauty Peptide Lip Tint – $13.00
Quo Beauty offers another Thoughtful Choices lip product. Their Peptide Lip Tint contains, you guessed it, peptides and emollients. If you are just looking for gloss with a hint of colour, you will love this moisturizing product.
Buy NowTory Burch Sublime Eau de Parfum 50ml – $148.00
Shoppers Beauty+ Event is the ideal time to pick up a new fragrance and Tory Burch Sublime Eau de Parfum is the perfect addition to your fragrance wardrobe. It features notes of leather blended with delicate rose and Osmanthus flower, earthy vetiver and bright mandarin. The bottle is a work of art. According to the website, it is “A sculptural and abstracted interpretation of Tory Burch’s iconic Double T logo, turning it into a curvilinear glass silhouette.” Best of all, it is refillable.
Buy NowBurberry Goddess Eau de Parfum Intense for Women – $216.00
Fragrance lines often have line extensions based off of their original, popular launch. Intense versions take what you love about the original and add deeper, richer notes for a bolder scent. If Burberry Goddess is a favourite, you will also love Burberry Goddess Eau de Parfum Intense for Women. According to the website: “The signature trio of vanillas from Goddess Eau de Parfum is amplified with a fourth vanilla wood (vanilla SFE), that has a smoky character. When combined with luminous lavender essence, it intensifies the fragrance with a vibrant woody scent.”
The fragrance is beautiful and if you love vanilla, this will definitely be a favourite. Spray sparingly if you are working in an office. It’s called Intense for a reason, or save it for evenings out. It is a very special fragrance.
Buy NowCeraVe Intensive Moisturizing Lotion 5% Hydro UreaTM/MC – $29.99
Winter is coming and that can mean dry, itchy skin. CeraVe Intensive Moisturizing Lotion 5% Hydro UreaTM/MC has 3 essential ceramides & shea butter. MVE Technology Controlled release for long lasting hydration and Hydro UreaTM deeply hydrates skin. In laymen’s terms, it is a great moisturizer that will help seal moisture into your skin helping soothe the dryness that come with central heat. It is ideal for sensitive skin.
Buy Now
