When it comes to out-of-this-world collaborations, few shine brighter than this. For her 2025 holiday campaign, beauty mogul Charlotte Tilbury has joined forces with global music icon Céline Dion, and the result is pure celestial magic.
The campaign, which Tilbury calls her “biggest of the year,” celebrates wish-making, self-belief, and transformation all through the lens of what she calls Star Confidence. It’s a philosophy Tilbury has built her brand on: that makeup, skincare, and fragrance aren’t just about looking good; they’re about feeling unstoppable.
Shot on the fictional Planet Star Confidence, the campaign features Charlotte and Céline performing the singer’s anthem “I’m Alive” against a backdrop of glowing constellations. The visual is equal parts fantasy and empowerment. It is a reminder that beauty and music share the same superpower: the ability to change how we feel.
“Darlings, I am so thrilled to reveal none other than the LEGENDARY Céline Dion as the star of my NEW holiday campaign,” Tilbury says. “Whether through the power of MUSIC or MAKEUP, Céline and I share the same mission: to spread JOY, STAR CONFIDENCE, LOVE and INSPIRATION to the world.”
For Tilbury, the partnership is personal. She first worked with Dion over a decade ago, including creating her look for her iconic Las Vegas residency, and their creative chemistry has only deepened since.
“Céline is a true ICON,” Tilbury adds. “Not just a record-breaking superstar, but a woman of EXTRAORDINARY STRENGTH, HUMOUR and HEART whose voice and story have touched millions. The way she has turned challenges into power is beyond moving.”
For Dion, who made her triumphant return to the spotlight at the Paris 2024 Olympics, the campaign marks another powerful chapter.
“I’m honoured to join my dear friend Charlotte for this magical Holiday campaign,” says Dion. “I’ve always believed music and beauty can uplift and inspire confidence. Having my song ‘I’m Alive’ as the soundtrack felt like a true celebration of resilience and joy. I hope this campaign reminds everyone that confidence is the greatest gift you can give yourself.”
It’s a message that feels especially resonant for Dion, the Canadian icon whose resilience continues to inspire fans worldwide. Her appearance in this campaign is more than an image — it’s a statement: that strength and glamour are not opposites, but partners.
Tilbury’s 2025 Magic Gifting Universe is her most ambitious collection yet and includes her beauty bestsellers, viral favourites, and new innovations wrapped in celestial packaging. Think keepsake tins, luxury clutch bags, and shimmering baubles.
Highlights include the Beauty Treasure Chest, her largest advent calendar to date, and Star Confidence, a new fragrance inspired by Dion herself. It features top notes of Blackcurrant Absolute, the heart is Jasmine Sambac Absolute, Jasmine Accord and Davana Oil with base notes of natural Patchouli Oil and Oakmoss Absolute.
Each piece carries the constellation motif of the campaign, with mystical unicorns, magic keys, and golden stars — details that make gifting feel a little more enchanted this season.
Céline Dion and Charlotte Tilbury are both known for doing more than creating art. They also create emotion. This collaboration brings their worlds together in a celebration of joy, resilience, and empowerment.
“Together, we believe that beauty and music are SUPERPOWERS that can change your frequency, switch on your confidence and empower you to follow your DREAMS,” Tilbury says. “And when one person feels EMPOWERED and BELIEVES in themself, they can go on to INSPIRE their community and even change the WORLD.”
That, as Tilbury calls it, is the magic of Star Confidence.
