{"id":1600359,"date":"2020-07-22T13:41:45","date_gmt":"2020-07-22T17:41:45","guid":{"rendered":"https:\/\/divine.ca\/?p=1600359"},"modified":"2020-07-22T13:41:45","modified_gmt":"2020-07-22T17:41:45","slug":"adria-arjona-the-face-of-giorgio-armanis-fragrance-my-way","status":"publish","type":"post","link":"https:\/\/divine.ca\/en\/adria-arjona-the-face-of-giorgio-armanis-fragrance-my-way\/","title":{"rendered":"Adria Arjona: The Face of Giorgio Armani’s Fragrance MY WAY"},"content":{"rendered":"

Adriana Arjona, star of the upcoming movie from the Marvel Universe, Moribus, will be the face of Giorgio Armani\u2019s newest fragrance<\/a>, MY WAY.\u00a0 The American actress is the perfect fit for the brand, according to Giorgio Armani.<\/p>\n

\u201cAdria Arjona is a traveler, a young woman of today; intelligent, curious, free of prejudice, independent, and capable of treasuring every life experience. She is a citizen of the world, who thanks to her authentic experiences and encounters can truly say: I am what I live.\u201d Giorgio Armani stated.<\/p><\/blockquote>\n

Arjona will also be the face of Armani Beauty.\u00a0 According to a recent interview in Allure <\/em>[Magazine], she’s felt a profound connection to the power of scent since her childhood.<\/p>\n

\"MY<\/p>\n

MY WAY is said to be a bright white floral fragrance.\u00a0 It is a strong and singular statement, communicating a resolve to follow one\u2019s own path. MY WAY is also designed with a commitment to sustainability.\u00a0 It is part of Armani\u2019s continuous plan dedicated to reducing its environmental impact and combatting climate change:<\/p>\n

\u201cI believe that environmental issues should be close to everyone\u2019s heart, now more than ever. There is no way we can ignore the fact that the future of the younger generations depends on our choices.\u201d<\/p><\/blockquote>\n

The brand will be utilizing recycled and recyclable materials and sustainably sourced ingredients to its innovative bottle refill system, there is a significant reduction of material waste. Thanks to the combination of those efforts and the preservation of 650 hectares of Malagasy rainforest, MY WAY achieves carbon neutrality. Armani Beauty has a 5-year action plan to reduce its carbon footprint by an additional 25% and to achieve carbon neutrality for all its products by 2025.<\/p>\n

MY WAY will be available exclusively on the Armani beauty e-commerce sites<\/a> on August 10th<\/sup> and globally from August 23rd<\/sup>.\u00a0 The advertising campaign launches in September.<\/p>\n","protected":false},"excerpt":{"rendered":"

Adriana Arjona, star of the upcoming movie from the Marvel Universe, Moribus, will be the face of Giorgio Armani\u2019s newest fragrance, MY WAY.\u00a0 The American actress is the perfect fit…<\/div>\n
View Post<\/span><\/i><\/span><\/a><\/div>\n","protected":false},"author":6,"featured_media":1600360,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[7305,7307,7309,7308,390,7310,7306,7313,7312,7311,391,7315,1725,7314],"powerkit_post_featured":[3],"class_list":{"0":"post-1600359","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-beauty","8":"tag-adria-arjona","9":"tag-armani","10":"tag-armani-beauty","11":"tag-armani-fragrance","12":"tag-fragrance","13":"tag-fragrance-launches","14":"tag-giorgio-armani","15":"tag-marvel-movies","16":"tag-marvels-morbius","17":"tag-morbius","18":"tag-perfume","19":"tag-perfume-releases","20":"tag-scent","21":"tag-superhero-movies"},"_links":{"self":[{"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/posts\/1600359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/comments?post=1600359"}],"version-history":[{"count":0,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/posts\/1600359\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/media\/1600360"}],"wp:attachment":[{"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/media?parent=1600359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/categories?post=1600359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/tags?post=1600359"},{"taxonomy":"powerkit_post_featured","embeddable":true,"href":"https:\/\/divine.ca\/en\/wp-json\/wp\/v2\/powerkit_post_featured?post=1600359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}